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CARS24 rolls out new digital film to celebrate Pongal

CARS24 rolls out new digital film to celebrate Pongal
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CARS24 rolls out new digital film to celebrate Pongal

CARS24 rolls out new digital movie to have fun Pongal

The campaign takes viewers on a visual roller coaster ride of celebrating emotions and togethernessThe marketing campaign takes viewers on a visible curler coaster journey of celebrating feelings and togetherness

CARS24, the web transaction platform for pre-owned autos, has rolled out a brand new digital movie on its social media platforms, to have fun the primary day of Pongal pageant, Bhogi. In keeping with the model story, the pageant brings individuals along with their households as they discard undesirable family articles and items to pave the way in which for a brighter future. The movie is being promoted on CARS24’s social media platforms together with Fb, YouTube and Instagram.

The marketing campaign movie exhibits individuals fortunately tapping their fingers on the tune of a jingle. The fingers are seen drumming on various kinds of vehicles, constructing synonymity with the model’s function of offering its clients with the choice to promote a spread of vehicles at CARS24. The marketing campaign takes viewers on a visible curler coaster journey of celebrating feelings and togetherness.

CARS24’s presence expands throughout the size and breadth of the nation and to foster the tradition of inclusivity and construct a model related to its viewers, we consider that it is vitally vital for us to have fun such festivals and journey the emotion of pleasure as our clients and their households, Nida Naushad, head of brand name, CARS24, stated. “The movie fantastically crafts the narrative with holding the theme of Bhogi pageant encouraging individuals to interchange/improve their outdated vehicles. The storytelling and the inventive remedy has been saved excessive on auditory sensations to construct a festive pleasure and emotion,” she added additional on the launch of the marketing campaign.

For SR Aanand, regional head-South, CARS24, the movie, on account of Bhogi, completely matches the narrative of the model and is a means of asking customers to hitch within the celebration.

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