You can become a model for the Lane Bryant catalogue by starting a modelling career and getting in touch with the modelling agencies that Lane Bryant uses to hire models for its ads. Ford Models and Wilhelmina Models are the agencies it works with most often.
Ford Models’ website lets people send in ideas for models. Apply online using the form that asks for your height, weight, body measurement, hair and eye colour, and shoe size, among other things. In a short section, you will also be asked to talk about yourself and say why you want to be a Ford model. Photos are also needed, which should be taken with no makeup on and in clothes that fit well. You don’t have to send in a video. Wilhelmina Models has an online form similar to the one that Ford Models uses.
In 2013, Lane Bryant put out a call for models for Full Figure Fashion Week. The auditions were held at Lane Bryant stores all over the United States. Anyone who was at least 5 feet 8 inches tall and wore a size 14 to 20 was able to go to the open calls. Models were asked to bring recent photos of themselves, wear clothes that showed off their curves, and wear heels that were 3 to 4 inches high. The chosen models took part in a fashion show on a runway.