Put up Malone is now a co-owner of Texas’ largest esports groups
Put up Malone is the most recent movie star to leap into the world of aggressive gaming. In the present day, Envy Gaming introduced that the pop star had joined as a co-owner, buying “an undisclosed fairness stake” within the firm. Envy operates groups in a number of video games, and it owns the Dallas Empire of the Name of Obligation League and Overwatch League staff Dallas Gasoline, which hosted OWL’s first residence sport in 2019.
“I grew up in Texas and I’ve been gaming my entire life, so this simply actually felt proper,” Put up Malone mentioned in an announcement. “I’ve at all times needed to be part of bringing gaming into the skilled sports activities world so to be concerned with what Envy is doing in my hometown looks like such an ideal match.”
He joins a rising record of huge stars investing in esports. That features Offset (Faze Clan), Drake (100 Thieves), and The Weeknd (Overactive Media). Simply this week, NBA star Ben Simmons grew to become the most recent investor in Faze Clan. This isn’t Put up Malone’s first foray into gaming, both, as he additionally serves as an envoy for peripheral-maker HyperX and sometimes streams video games like Warzone and PUBG. As Twitch streamers and YouTubers grow to be stars in their very own proper, this sort of collaboration has solely grow to be extra frequent.
“It’s about leisure,” Offset advised GadgetClock, when explaining the connection between hip-hop and gaming. “The precise gamers, they’re like rock stars. They’ve obtained nice followings, they affect children, and that’s what I do. It was simply natural. These guys are cool.”
Envy is likely one of the largest names in esports and has been round since 2007. This weekend marks a giant second for the group: the Dallas Empire are within the closing 4 of the Name of Obligation League, with a shot at profitable the championship — and a literal throne — on the road.
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