Samsung Beats Xiaomi and becomes number 1 smartphone market leader in India reveals counterpoint research
Samsung is as soon as once more going again to its good days. The South Korean firm has as soon as once more come to number 1 in the Indian smartphone market. Xiaomi has dominated the Indian smartphone market since 2017. Though Samsung overtook Xiaomi in the third quarter of 2020, Chinese language producer Xiaomi was as soon as once more at No. 1 in 2021. Now a brand new report by Counterpoint Research has revealed that Samsung has shocked Xiaomi and has change into the market leader in the general smartphone market.
In keeping with market research, Samsung will account for 22 per cent of the shipments in India and 27 per cent of the market share in 2022. Samsung has confirmed a rise of 9 p.c in comparison with the identical quarter final yr. In keeping with Neil Shah, Vice President, Counterpoint Research, Samsung’s steady launch in the 5G enabled smartphone portfolio with the M, F and A sequence and enhanced options in the Galaxy S22 and the foldable flagship sequence have helped Samsung change into the market leader once more.
Samsung is constantly launching smartphones in its Galaxy M, F and A sequence in totally different worth classes. The corporate presently has about 15 smartphones in the nation that include 5G connectivity in lower than 20 thousand. Presently, the Galaxy F23 5G is Samsung’s most cost-effective 5G telephone in the nation with costs beginning at Rs 13,999. Together with this, the Galaxy S22 sequence and Galaxy Foldable telephones have additionally carried out nicely in the Indian market.
Allow us to inform you that three years in the past, Samsung misplaced the number 1 place in the premium smartphone market. Counterpoint Research has revealed that the Samsung Galaxy S22 sequence of telephones is what enabled the South Korean firm to overhaul Apple to change into the market leader in the premium smartphone market.
In March 2022, Galaxy S22 Extremely captured 74 p.c market share in the premium market. With the sale of the S22 Extremely, the corporate was capable of seize 81 per cent market share in the Rs 1 lakh class. On the similar time, Samsung’s whole market share in the section with greater than 30 thousand is 38 p.c.
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