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Substack is adding theming options to change the look of newsletters

Substack is adding theming options to change the look of newsletters
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Substack is adding theming options to change the look of newsletters

Substack is including theming choices to alter the look of newsletters

Substack is including a long-awaited new characteristic at present: the power to alter the look of newsletters. Writers will now have the ability to select their background coloration and accent coloration and set totally different fonts for the title and physique of posts. It’s a restricted set of customizations, but it surely ought to enable Substack newsletters to face out extra from each other — proper now, they’re principally the identical, save for profile photos and the colour of hyperlinks.

The characteristic is being known as Themes, and Substack says it plans to repeatedly add extra choices for writers. It’s alleged to be out there beginning at present.

Substack’s theme editor

Picture: Substack

As enjoyable as themes are, writers could get much more use out of two different options that Substack is planning for launch someday “quickly.” Writers will have the ability to create sub-lists of members and solely ship out sure emails to them (Substack imagines lists of “founding members” or “lapsed readers”). It’s additionally including a “multipub” software that may enable writers to mixture a number of newsletters and podcasts they handle underneath a single publication. The Dispatch already has this software and makes use of it to bundle a dozen titles, however quickly it’ll be out there to everybody. Substack expects the brand new choices to launch in February.

The options had been introduced this morning throughout Substack On, a one-day digital convention for Substack writers. Substack was based in 2017, and over the previous 12 months, has grow to be an more and more in style selection for journalists who wish to run subscription publications. It’s managed to draw some high-profile names, together with Anne Helen Petersen, Glenn Greenwald, and Matthew Yglesias.

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