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TikTok is reportedly testing longer, three-minute videos

TikTok is reportedly testing longer, three-minute videos
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TikTok is reportedly testing longer, three-minute videos

TikTok is reportedly testing longer, three-minute movies

Brevity is the soul of wit — and the guts of TikTok — however the firm needs to see if giving individuals the flexibility to report longer movies is one thing its creators wish to discover.

The corporate is reportedly rolling out the flexibility to report movies as much as three minutes in size, based on social media marketing consultant Matt Navarra. Navarra tweeted a screenshot of the replace, which notes the function continues to be in early entry levels. GadgetClock has reached out to TikTok for extra data.

Presently, TikTok permits all creators to add movies as much as a minute in size. It’s confirmed to be a profitable size — longer than a Vine, shorter than most YouTube movies. The constraint of discovering methods to make one thing humorous inside 60 quick, candy seconds is a part of what makes TikTok work. Not having to focus greater than a minute of consideration on one video and with the ability to simply flip to the following proper after is a welcome function in a world dominated by longer content material.

Three-minute movies on TikTok really feel like a miniature duplicate of YouTube, again when YouTube movies had been shorter than 10 minutes. Will this fill the area left by Quibi’s demise? Three minutes is quite a lot of time. It may enable for full film trailers or make-up tutorials — issues which are discovered as a rule on YouTube.

Look, it may not be the worst factor — individuals had been upset when Twitter doubled the size of a tweet from 140 to 280 characters, however that’s principally labored out nice. Nonetheless, trepidation is warranted. Brief movies outlined TikTok — I’m undecided I wish to sit by somebody’s three-minute recap of Riverdale simply because they’ve the flexibility to take action.

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