The digital world is filled up with a huge number of images and pictures. These pictures are so attractive that it can be tempting for a person to use them, but you need to know that copying and using an image can have a risk of copyright infringement. There are indeed billions of webpages on the internet that only have images on them, but that doesn’t mean that you can use these images for public use without the permission of the publisher. If you are not serious about this mantra, then you can face problems related to legal and financial repercussions.
If you get attracted to an image and want to use it, then it is first of all important that you verify it for sure. You need to know about the source of the image, the copyrights, the ownership, and important stuff like that. After getting confirmation of whether you can use the image, you should never take it to the public platforms under your name. You must also understand the terms plus conditions which allow you to use the image on said platform.
Here are the five methods in which you can verify the image:
Look for an image credit
If you like an image online, then you have to carefully look for any captions that can tell you about the name of the image publisher or the owner of the copyrights. Getting contact details is very much important when it comes to image verification. You may find an email address of the owner of the image or the website from which it belongs to. Using this kind of information, you can get in touch with the image owner and can ask their permission to use their pictures in your content with a standard term of use. You can use reverse image search/finder tools to find out contact information if you are not able to find any in the captions.
Look for watermarks
A watermark is a sign that you see on an image that would tell you if it is copyrighted. Generally, the watermark would tell you about the name of the publisher or website from which the image belongs. You can take help from google and find out where the image originates from. We want our readers to know that under no circumstances you can remove the watermark using online programs. If you do so, then you would be directly accused in the court of law for infringement as well as dishonesty. You have to ensure that you use a reverse image search to find out the contact of the owner before you think of using it.
Checking the image’s metadata
Image creators or designers often save important information about the image into files that are also known as EXIF data files. These files contain the metadata on an image. You can access this information using a reverse image search program and using this information, and you can find out if the image can be used on your website or page or not. Sometimes the image does not present what it looks like, and it can ruin your SEO score, you have to be very careful in the reusing of online images.
Do a complete Reverse Image Search
Reverse image search is the technique that involves the input of images to get output results about the image history. There are many image search tools, including Small Seo Tools, Google, Bing, and even Yahoo that can be used to search images. With the reverse image search method, you can find out all the minor and major details of an image. These include its origin, its ownership, its designer, the objects on an image, the similar images on the web, image plagiarism, backlink opportunities, text on an image, websites using the image, and other important information. This is a very modern way of unraveling the details about an image.
If you are in doubt, don’t use it
When it comes to image verification, common sense and your gut would play a very important role in saving you from any legal repercussions. If you are in doubt about an image and are not getting clear information about it even after using a reverse image search tool, then you must skip using it and find an image that has proper terms and conditions when it comes to public use and credits.
There is no excuse for plagiarizing an image and breaching the copyright laws. If you do so, then you must get ready for a series of hearings in the court of law. This would not only waste time, but you would face financial as well as reputational damage. Always use the images that are unique and lawfully approved for you.